Roll-Out Guide - Gradually Adopt Passkeys

This strategy requires the least amount of cost and the least amount of change management. The gradual strategy requires less upfront capital and allows for more time to learn how users prefer to use passkeys and to iterate and adjust passkeys to their unique context and user environment. However, the business benefits of passkeys being used at scale also manifest more slowly.

With the gradual strategy, users register for passkeys as they discover passkeys are available in the site or app settings.

This strategy requires a part-time team to work on passkeys as a short-term project. A small team can implement this strategy with a mid-level product manager or engineer as the primary stakeholder. Beyond the departments the team collaborates with regularly, little to no collaboration with other departments is required.